Client
Race Arabia
Service
Branding and Product Design
Year
2023-2024
AlUla trail Race
Race Arabia was born from a passion for running and other endurance sports to help increase sports participation in the Kingdom at the community level through community sports clubs.
The AlUla Trail Race is an opportunity to explore the stunning landscapes and iconic landmarks of AlUla. Participants of all ages can take part in this unique event, encountering attractions such as Maraya, Elephant Rock, and the UNESCO World Heritage Site of Hegra. The event welcomes experienced runners and individuals simply looking for a distinctive way to discover AlUla.
For AlUla Trail Race, the branding takes a clean and practical approach. The simple typographic logo and minimal geometric supporting graphics provide a sense of organization and efficiency, while the playful colors infuse the brand with energy and vibrancy.
PHOTOS: BY RACE ARABIA
